According to media reports, social media giant Meta will unveil the web iteration of its Threads app, a contender against X (formally known as Twitter). Set for an anticipated launch next week, Meta’s plans remain subject to adjustments. While Threads was initially designed for mobile use, some limited web access has been available. Threads’ CEO Adam Mosseri confirmed the internal testing of the web version, indicating that it’s in progress.
Recent enhancements to Threads include a follower tab introduction and the capacity for users to verify links with their Mastodon profiles. Notably, Threads now labels state-controlled media outlets to curb the spread of misinformation and propaganda.
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Threads’ Evolution and Performance
Introduced on July 5 as a response to the changes implemented by owner Elon Musk on social media platform X, Threads achieved a rapid initial adoption with over 100 million monthly active users within a week. However, according to SimilarWeb’s August 7 data, active users have since decreased to approximately 10 million.
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